There are over five million employer firms in the U.S. Want to stand out among all the other companies out there? Great name tags for your employees can help. 

Everyone knows that a company is only as good as its people. Making the best name badges for your employees shows that you take pride in your workers, and helps them stand out among the crowd at conventions and other events. 

There's more to the best name badges than just presenting a name, though. To make great name badge designs, try these creative ideas. 

Why Name Badges Matter 

First, why name badges? 

These tags are typically worn at large events such as networking occasions, conventions, conferences, and more. They identify individuals, but also identify which company each person works for. At these events, these badges help people remember who they've met and which companies each person works for. 

Some name badges are also worn within the company. At a large business, they help identify your employees, and help employees get to know each other by name. 

However, the best name badges aren't just name identifiers: they're also branded to make your company stand out. A name badge can be a marketing tool, helping introduce new people to your brand through your employees. It can also be a conversation starter, enticing new people to ask your employees about who they are and what they do. 

Ideas for the Best Name Badges 

Name badges don't need to be flashy or complicated. However, good name tags do more than just represent an employee's name. Here are some design ideas to turn a name badge into a marketing win. 

Make It Timeless

One of the best ways to make a great name badge is to choose a design you can use again and again. 

As your employees wear these badges to different conferences and events, your design will become recognizable. If someone noticed your badge design last time, they'll remember your company as soon as they see it again. This makes your employees easy to spot and keeps your company top of mind for attendees. 

Of course a timeless design will also save money. Timeless, reusable designs mean you won't need to come up with something new for each new event that comes along. 

Choose a Good Lanyard or Clasp

There are a few different ways for people to wear their name tags. Some clip onto the front of a shirt or jacket. Others hang around the neck on a lanyard.

No matter which method you choose, make sure it's effective and reliable. The best name badges won't look good attached to a cheap lanyard or a clip that keeps falling off. 

For lanyards, you'll also need to make sure that the badge won't flip over so it can't get read. (Alternatively, you can make double-sided badges to deal with this issue.) Make sure your lanyards are adjustable so they can be changed to fit people of different heights. 

A few fancier options are also available. For example, a metal badge that attaches with a magnet will look especially chic and classy. 

Insert Branded Visuals

A name tag doesn't have a lot of space. You'll need to get creative to make that small badge reflect your brand with branded visuals.

Color is one way to inject a name badge with branding. Make the border, background, or text reflect your company's colors. Just make sure the text is still easy to read. 

You can also incorporate your logo somewhere on the tag. Adding the name of your business is also a good idea, if possible. That way, people who aren't yet familiar with your brand will learn to associate your colors or logo with your company name.

Select Fonts With Care

The font is the most noticeable thing on a name badge. Take some time to choose a great font.

The most critical thing is that it's easy to read. A large, simple font is best. 

Beyond that, though, you'll also want to pick a font that reflects your brand. Ideally, your brand will already have some branded fonts that you can use.

A simple font doesn't have to be a generic font: it can still make a statement. For example, modern companies with a young target audience might opt for a trendy serif font, while companies that need to project a sense of reliable simplicity might choose a sans-serif font. 

Pick the Right Size

When it comes to a name badge, size also matters. 

Of course, you can't have massively oversized name badges. They need to be small so they're comfortable and easy to wear. But make them too small, and you won't be able to fit a long name on one without making it unreadable.

Keep in mind the vast differences in name lengths, and pick a badge size that can comfortably hold even very long names. This is another reason why having a simple, readable font is important.

Add Relevant Details

A properly sized badge also leaves enough room for the relevant details.

In addition to the employee's name and company name or logo, you may want to include the job title on each badge, for example. A small piece of extra information works as a conversation starter, and makes each person memorable. Even if someone has the same name as another attendee, these additional details will help them stand out. 

Ready to Give Your Workers the Best Name Badges? 

With these tips, you're prepared to design the best name badges for your needs. They'll stand out at any event, and your employees will feel proud to wear them. 

Name badge designs allow you to show your careful attention to detail. If you take the time to design a good name badge, this shows how much care and attention your brand puts into all its work. This creates a good first impression at any event. 

Not sure where to find the best name badges for your brand? Check out our high-end options here!